This post is related to Search Engine Optimization that how to get more traffic towards your blog. This article is particularly written on "Title Swapping Technique" in blogger post. "Title Swapping" is a technique used for getting higher result page listings and more clicks to your contents. The old blogger templates usually shows blog title before post title, which decreases the clicks to your contents in search results because a person who is looking for some particular contents is may not be interested in blog title. So, by using this technique you can increase chances of being found in search results in search engines. In order to achieve this we will reverse the order of blog and post titles.
Also Read: How to Optimize Images in Blogger for Better SEO
Also Read: Add Description Meta Tag to Blogger Blog Homepage, Post and Static Page
How to Optimize Post Titles using Title Swapping
- Sign in to Blogger Dashboard
- Go to Template--> Edit Html --> Proceed
- Click the check box "Expand Widget Templates"
- Press "Ctrl + F" and find this code:
<title><data:blog.title/></title>
- Replace the above code with the code given below:
<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> |<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title> </b:if>
- Click Save Template and you have Done!!
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